POS Strategy and Technology Consulting

Our many years of experience have shown: When planning digitalisation projects, our customers often consider single and separate solutions, but not networked systems. We want to close this gap with our consulting service: Learn in our workshops how to link all touchpoints to an end-to-end customer journey. And learn what great value the knowledge of customer behaviour at the POS has for using digital solutions for customer communication in a beneficial way.

Our workshop formats

We have designed three workshop formats which contain all the topics relevant to an integrated digitalisation concept. We like you to take the customer's point of view and to disengage yourself from the process-related challenges within the company. To do this, our consultants rely on various creativity and working techniques. The workshop will be summarised in a strategy paper with all results and specific business cases.

For all workshop formats, you’ll receive an individual offer. The contents and practical examples are tailored to your business and your requirements. In order for the results of the workshop to be quickly put into practice, we design the business cases following the Design Thinking approach.

Expert advice on your digitalisation Project

Ask our expert

Customer Journey Workshop

Understand customer needs and the customer journey

We work with you to develop the customer journey at the POS, with a focus on the requirements and needs of your customers.

Workshop contents:

Target definition of digital end-to-end customer journey
Analysing tensions in customer relationship management
Creating a first customer journey / empathy map at the POS
Deriving relevant touchpoints
Describing the first use cases and design options
Understanding customer expectations and needs

Data Workshop

Analyse data and identify potentials

We work with you to develop a concept for targeted data management within the customer journey.

Workshop contents:

Identifying relevant data, based on the consumers’ needs
Analysing the current state of your data pool
Evaluating potentials for conversion optimisation
Determining a target state as an objective
Prioritisation with regard to the cost-benefit ratio
Taking technical, legal and economic factors into account
Designing a roadmap to increase your data strategy’s degree of maturity

Technology Workshop

Electronic price labels

We develop the basic framework for digital pricing for your company. By reflecting best practices from other projects, we design solution approaches that perfectly fit your business requirements.

Workshop contents:

Analysing and clarifying the objective
Detailed introduction to ESL technology and data networking
Analysing the current pricing and existing IT landscape
Elaborating business cases and developing possible solution scenarios
Pre-evaluating the data provided
Defining use cases for pilot testing and verification

Your individual offer

Would you like more information on our consulting service, or do you have a specific request? We are happy to make an individual offer.

Your contact person

Christian Flohr
Head of Sales
sales [at] xplace.de
+49 55 14 88 79 80

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